Interview Series featuring Nels Frye of stylites.net, a fashion consultant who focuses on Chinese street style. He shares with us his passion, what he looks for in brand collaborations, and more.
Elite BlogIndustry news, updates, and trends you need to know.
Although Facebook Offer Claims were first introduced in 2012, a recent revamp has upped the game. They allow Facebook advertisers to get their promotions in front of their audience and create a sense of urgency amongst other features that help ensure prospective clients redeem the offer. Learn the benefits here.
A new feature of ad extensions that are currently in the works offers a range of benefits, which is why you need to get it on your radar. Review all the perks of the Google Promotions extension and why this could be useful to get a higher CTR.
The move to HTTPS has been increasing amongst website that deal with transactions, but with Guardian’s move to HTTPS content sites seem to be following.
How are CMOs across the United States allocating their marketing budgets? One report shows a big increase in Social Media Advertising over the past five years. Find out why.
Asking the right questions in a Request for Proposal (RFP) is crucial in helping to identify what type of partnership you and the SEO agency in question would have. Here are 5 questions that you should be asking in your next RFP.
Save time and effort with Facebook’s saved audiences. Learn some tips to make the best use of your time.
Using Amazon Sponsored Products will allow you to have more power over your product merchandising. Product Sponsored ads help boost the visibility of products when shoppers search with keywords you bid on, but there are some important best practices to keep in mind when you set up yours.
Stop sending your traffic to your homepage. An optimized landing page is a superior choice and will increase conversions from your PPC traffic.
The most popular paid search keyword in 2015 was “Cyber Monday”. Use this information to help optimize your search holiday campaign this year!