Elite Insider

Our Online Marketing & SEM Blog

  • AdWords Gets Website Call Conversion Tracking

    Google changes the game of website call tracking with their newest announcement. This falls in line with Google’s continued emphasis on multi-channel attribution throughout this year. Starting immediately, countries with Call Forwarding availability can use AdWord’s conversion tracking to change the phone number on your site to a Google call forwarding number. This will allow […]

  • Video Podcast: Quick Wins & Low-Hanging Fruit in Digital Advertising

    By now we hope you’ve not only heard that Elite SEM is making digital marketing video podcasts discussing relevant and important topics in online marketing, SEO, SEM, and much more, but that you’ve also watched our first video podcast released earlier this month where we discussed budgeting in digital advertising. The second and latest Elite […]

  • Search No Further for the Right SEO Client Services

    There’s an old adage that each client is as unique as its title tag. Okay, perhaps that’s just a cheesy, new age SEO saying. Regardless, what does that mean for you and your clients? It means that SEO client services must cater to your specific type of client. From E-commerce to B2B, SEO recommendations vary […]