Recently, our team had a surprise while reviewing our client’s Google Analytics numbers. Our client’s bounce rate had diminished to nearly 0%. That’s right, we were seeing a near perfect bounce rate of .44%. Instead of patting ourselves on the back and awarding ourselves SEOs of the year, we instantly assumed the worst: there must be a reason behind this bounce rate pseudo-perfection.
Yesterday as I was conducting my daily indexation checks for my clients using the site: search operator I noticed that Google is testing a new SERP layout. The changes include removed Indexation Count, more spacing between results, and gray lines between results.
AMP is inspired by the hardships publishers face when turning to experienced developers to optimize mobile web pages. They often deal with resource constraints that make it hard to rely on developers for conversion rate optimization. Luckily, AMP makes things easier by enabling mobile improvements more efficiently. In addition, it does not dramatically change the mobile web experience.
In the past, security experts have pointed out privacy issues of Google Analytics, putting websites at risk of cybercrime. For example, users could gather sensitive information on websites from their revenue figures to their bounce rate statistics. Fortunately, Google has been paying attention and working to minimize potential security problems with their platform by switching to HTTPS – following suit with the new trend online by using secure connections.
You’ve probably noticed Google rich answers popping up in your Internet browser. They allow Google to deliver authoritative information quickly, which streamlines the search process. However, rich answers aren’t just useful for consumers — they can also have a major impact on your brand’s Internet presence.
This case study outlines Elite SEM’s success with a B2B service provider’s SEO efforts.
There are plenty of legitimate reasons to use chain redirects, but unfortunately, they’re not necessarily healthy for your website’s search engine rankings.
Over the weekend it seems Google added share buttons to all Knowledge Graph panels. This is an interesting feature as it easily allows users to share the search results in which the Knowledge Graph panels appear.
If you’re already working with an SEO agency, you must make sure you’re getting value for your spend unless you want to waste your company’s hard-earned revenue. A lack of results could mean that you need a new SEO agency that has more experience or understands your industry more thoroughly.
This case study outlines our SEO audit of HouseLogic’s website and how we put their house in order.