Learn more about the Google Shopping keyword segmentation strategy we use to help our Retail and ECommerce clients stay ahead of the competition.
Author: Courtney O'Donnell
Learn how the Currency Converter in Google’s Merchant Center can help you tap into international markets and grow your customer base exponentially.
With a 43% increase in Shopping ad clicks in Q4 of 2016, it’s important to understand the ins and outs of Shopping & Feed. It’s beyond just keywords, it’s about audiences!
As a marketer I am constantly trying to understand my clients’ consumers – what they are searching for and how to target them effectively. I’ve discovered that Google Trends is an invaluable tool for understanding my clients’ customers. Its features include the ability to compare up to five key terms; and view interest over time,… Read more »