Google recently announced its new feature “Parallel Tracking”, which allows customers who click on your ads to be sent directly to your optimized landing page; the click tracker, URL tracking, and URL redirects, all happen in the background, providing an enhanced user experience. Learn more here.
Author: Krista Bove
Just when you thought you had mastered Google’s AdWords interface, BETA was released. Taking the time to learn the new platform interface allows marketers to have access to many new and time saving features such as product extensions.