Google’s AdWords program has always been relatively easy to use. The desktop interface allows you to manage your campaign down to the finest details, but until now, you needed access to a full-size device to use the platform effectively.
Author: Rachel Christie
Elite SEM had our first random acts of kindness week in March. We challenged each member of Elite to do at least one random act and try to pass the good deeds along. Some employees shared the different acts of kindness that they participated in and I believe that inspired others to do the same…. Read more »
With the first hint of above freezing temperatures, spring fever is definitely in full gear. Spring is the perfect opportunity to take a look at your accounts and clean out the excess. This is especially important for smaller clients. For instance, adjusting your account settings can increase your ROI, while lowering your CPO. This is… Read more »
In the month of October, all Elite SEM offices participated in the Making Strides Against Breast Cancer walk. We had a total of 38 people walk in New York City, San Francisco, Atlanta, Florida and Philadelphia. We were all more than happy to prepare and fundraise for such a great cause. We made a difference… Read more »
Elite SEM is proud to announce our Search Engine Marketing Google+ Community has more than 100 members (120 as of the date of this post)! In addition to our Blog, Twitter and Facebook, this Google+ community is where we will be regularly sharing relevant articles, industry news, and expert insights. Creating and/or joining Google+ Communities… Read more »
Elite SEM’s Atlanta team recently paid a visit to the office of Pinnacle Promotions, our newest client. The goal of the meeting was to get to know the company, it’s people, and processes. During this ‘discovery meeting’ we gained a better understanding of how our client works and the promotional products industry as a whole. … Read more »