Coupons work and can be a great addition to an omni-channel marketing strategy. However, the world of coupon websites can be tricky to navigate. If you’re considering adding coupon sites to your brand’s marketing mix, here are a few things you should know before getting started.
Author: Sally Mellinger
Learn more about Amazon Sponsored Product Ads, the types of Sponsored Product ads you can choose to market your products and some best practices in getting your Sponsored Product campaigns up and running.
Before you invest a single penny in influencer marketing, it’s important that you clearly define your metrics. Here are three tips to help you choose which metrics you should track and how to best measure the success of your campaigns.
Learn more about Amazon’s new program that lets advertisers use search queries to retarget across the web and why this is a big step for the Ecommerce giant.