Google and Bing introduced many new features, support for new schema types and new tools to help us test and diagnose our markup data over the past year. It can be a bit difficult to keep up with all of these changes, so here’s a useful breakdown of what you need to know.
Author: Tony Edward
Four out of five consumers rely on search engines for local information, so it’s important to create and optimize a search marketing strategy that promotes your business locally. Here are four tips to mastering Local SEO.
Yesterday as I was conducting my daily indexation checks for my clients using the site: search operator I noticed that Google is testing a new SERP layout. The changes include removed Indexation Count, more spacing between results, and gray lines between results.
Over the weekend it seems Google added share buttons to all Knowledge Graph panels. This is an interesting feature as it easily allows users to share the search results in which the Knowledge Graph panels appear.
On December 16, 2015 Google released their Knowledge Graph Search API which allows you to query their Knowledge Graph for entities.
This case study outlines how Elite SEM helped TravelStore, an award winning travel agency, to become an online entity and gain a branded Knowledge Graph.
I was recently selected to alpha test the new Search Queries report, Search Impact, in Google Webmaster Tools. This morning I received the following email from a member of the Google Webmaster Tools team: I signed up to be a tester on January 27th after seeing the following message posted on the Google Webmasters Google… Read more »
If you were watching the Super Bowl last night you may have seen Squarespace’s Super Bowl ad. This commercial featured actor Jeff Bridges lulling a couple in bed to sleep by chanting. In case you missed it, here is the commercial. The 30 second long commercial is very clever as it peaks your interest by… Read more »
How do you get a Knowledge Graph for your brand or company? Lucky for you, Tony Edward breaks down the steps to ensure you become an online entity.
SEO has changed so drastically over the past few years inciting cries of “SEO is Dead” across the interwebs. This was even truer for building links with the release of multiple Penguin algorithm updates. However, SEO and specifically promotions are not dead, they have just evolved to a higher level. Promotions is still relevant and… Read more »