Author: Tony Edward

Tony Edward is a SEO Team Lead for Elite SEM. Tony is also an Adjunct Instructor of Search Marketing at NYU and a contributing writer to SearchEngineLand.com. He is also the owner of the Cryptocurrency website ThinkingCrypto.com

Structured Data & Rich Results – The 2018 Edition

Google and Bing introduced many new features, support for new schema types and new tools to help us test and diagnose our markup data over the past year. It can be a bit difficult to keep up with all of these changes, so here’s a useful breakdown of what you need to know.

4 Tips for Mastering Local SEO

Four out of five consumers rely on search engines for local information, so it’s important to create and optimize a search marketing strategy that promotes your business locally. Here are four tips to mastering Local SEO.

Leveraging Brand Mentions to Build Quality Inbound Links

SEO has changed so drastically over the past few years inciting cries of “SEO is Dead” across the interwebs. This was even truer for building links with the release of multiple Penguin algorithm updates. However, SEO and specifically promotions are not dead, they have just evolved to a higher level. Promotions is still relevant and… Read more »