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Connect & Convert: How to Bridge the Gap Between Paid and Organic Social

Wednesday, Feb 06 2019 (2:00pm EST)

When it comes to organic and paid social media, it may be time to rethink your strategy. Companies are utilizing the continuously changing features of social to their advantage and you can use these same tactics by integrating your organic and paid efforts.

Natasha Blumenkron (Elite SEM), Michaela Atkinson (Dash Hudson), and Brent Villiott (CPC Strategy) will cover what they’ve seen in the growing relationship between organic social and paid social including:

  • how the world of Instagram is changing and how to leverage that for efficiencies across paid and organic
  • perspective on analyzing organic data to inform paid advertising
  • using organic branded content to improve paid social performance
  • leveraging paid social’s quantifiable results for organic content

Don’t miss out! If you can’t join the live webinar, register and we’ll send you the recording afterward.