7 Deadly Lead Generation Assumptions

September 17, 2018

32:45

Kendall Giglio | Sr. Director of Conversion Optimization, Elite SEM

2018 Elite Digital Summit | Conversion Rate Optimization

It’s easy to follow the tried and true and strategies when capturing leads and get caught not creating new experiences for your audience.

In this session, Kendall Giglio will help you understand why common presumptions are killing your conversion rates. She’ll cover the 7 deadly sins and assumptions marketers make with their lead generation campaigns and how to overcome them for higher growth and overall performance. Download slides.

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